MEDC director certified facilitator for business course

Friday, September 4, 2020
Andy Long

McCOOK, Neb. -- McCook Economic Development Corp. Executive Director Andy Long is one of only 48 nationwide to become a certified facilitator to teach the Destination Creation Course, a class designed to help business owners increases their revenue and customer traffic during the COVID-19 pandemic.

Long is the first certified Facilitator in Nebraska and this is the first time that the Destination Creation Course has been available to the state.

The Destination Creation Course teaches the proven 14-point business success strategy developed by internationally-known business consultant Jon Schallert. Schallert created this methodology after three decades of coaching independent business owners to make their businesses irresistible to customers. Businesses that follow Schallert’s process can attract both local consumers and customers from far beyond the typical geographic market of a business.

The course, which can be presented in-person or online by Long has attracted an enthusiastic following during the pandemic as owners position themselves for accelerated growth in the post-COVID world.

“MEDC was eager to help business owners in our community gain the tools we’ll need to recover and prosper after what we’ve gone through this year,” Long said. “The strategies are practical, affordable, and accessible, and they have made a huge difference in the success of small businesses across the United States and Canada.”

The Destination Creation Course consists of downloadable webinars by Schallert, including one on increasing revenue during Covid-19, along with other interviews from top business authors on topics vital to small businesses. Participants also receive a digital 178-page workbook when taking the class.

“Our mission has always been to help independently-owned businesses who are the backbone of so many communities in North America,” Schallert says. “When we train leaders like Andy, they are able to bring this critically-important information back to owners who need it now during this COVID-19 crisis. Taking the Destination Creation Course can help owners gain back revenue they lost during the pandemic shutdown and successfully position themselves moving forward.”

The class will be offered virtually two different times this fall. Businesses can sign up to take the class from 4-6 p.m. on Wednesdays for eight weeks starting on Sept. 16 or Monday evenings from 6-8 p.m. starting on Sept. 21.

For more information, visit www.SuccessfulIndependentBusiness.com or MEDC at https://bit.ly/3jzZMNl

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